EatItUp Media

EIUM was using an outdated and limited CMS on a declining platform, and they approached Startup Slang to facilitate the transition.

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We identified four crucial aspects for the new site's creation:

1. Migrate site contents from the old platform and rework the copy to better complement the modern design.
2. Develop a clean and intuitive CMS that allows the team to make regular edits without relying on third parties for simple modifications.
3. Provide a visual series of case studies and create two distinct libraries for Experiential and Out-of-Home case studies, showcasing the diversity of services EIUM offers.
4. Implement a straightforward tech stack for data collection and analysis to review and optimize the site.

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Through the discovery process, we collaborated closely with their team to strategize, design, and develop a modern version of their website.

The new EIUM website offers a swift and elegant online portfolio for prospects and leads of the agency.

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Eat It Up Media boasts an array of impressive projects, making it straightforward for clients to review and solidify their decision to partner with the agency for Out-of-Home or Experiential marketing campaigns. This clarity and showcase of social proof significantly streamline their RFP process and candidacy.

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As a result, they've increased their close rate and now have a website that allows them to track usage and optimize on-site capabilities (SEO, additional content, etc.) easily and intuitively with the CMS developed by the team.

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Check out their website here: https://www.eatitupmedia.com/

The plan was to create a bold, visual, and minimalist portfolio book for leads interested in delving deeper into EIUM.

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We opted to let the photography and visuals from previous large clients speak for themselves and separated the case study library into two distinct sections, while also offering a compilation of everything, just in case.